We craft unique and compelling rovers
Patience, persistence and perspiration make an unbeatable combination for success.
We Build Products That Bring People Together
At Airra Labs, we believe technology should create real-world connections, not replace them.
That’s why we created Irra – The Social Rover—a unique remote-controlled rover designed to turn attention into interaction. Whether it’s cruising through a tailgate party, entertaining guests at an event, delivering treats around the neighborhood, creating unforgettable social media content, or simply making people smile, Irra helps transform ordinary moments into memorable experiences.
Designed for Real-World Experiences
Unlike traditional RC vehicles built purely for speed or competition, Irra is engineered for social experiences.
Features such as a live FPV camera, head tracking, two-way audio, built-in speakers, cargo compartment, customizable body wraps, and long-range control allow users to engage with people in entirely new ways.
Whether you’re supporting your favorite sports team, attending festivals or conventions, creating viral content, celebrating birthdays, delivering small gifts or treats, or simply exploring with friends and family, Irra is built to be noticed.
Founded by an Entrepreneur and Engineer
Irra was founded by Melvin Wong, a technology entrepreneur with more than two decades of experience building startups, developing innovative products, and bringing ideas from concept to market.
Throughout his career, Melvin has worked across multiple industries—including consumer electronics, robotics, software, and Internet businesses—with commercial experience spanning 17 countries. His passion has always been creating products that solve real problems while delivering memorable user experiences.
With Irra, that passion evolved into something different: creating a product whose purpose isn’t just functionality, but bringing people together through fun, curiosity, and interaction.
Proudly Canadian
Irra is developed by AIRRA LABS INC., a Canadian technology company based in Vancouver, British Columbia.
Company Information
Company Name: AIRRA LABS INC.
Incorporation Number: BC1576688
Business Number: 705151967BC0001
Date Incorporated: February 6, 2026
Office Address:
329 Howe St
PMB 2302
Vancouver, BC V6C 3N2
Canada
Phone: +1 (236) 200-5334
Looking Ahead
We’re just getting started.
Our vision extends far beyond a single product. We aim to build a family of innovative consumer robotics products that encourage exploration, creativity, and meaningful human interaction.
As we continue to innovate, one thing will remain constant: building products that turn attention into action and strangers into smiles.
MILESTONES
August, 2025 – Completed first model of UGV
July, 2025 – Filed provisional patent application with US Patent and Trademark Office (USPTO) (#63/827,792)